Story
NAJO beanies are spread out over the whole world, by two girls travelling around in a blue bus.
Read how it all started »
Our names are Nadja Güntensperger and Johanna Fridheim and we are two girls in our 20's, Nadja from st. Gallen in Switzerland and Johanna Fridheim from Stockholm Sweden. We met whilst working at the Yucatan bar in the ski resort Engelberg in Switzerland and were brought together by a mutual love of the mountains. Working together gave us many opportunities to plan a dream summer road trip, travelling between both mountains and the ocean.
It all started in the winter of 2006. In May we bought a Mercedes Benz bus and a week later we left Engelberg. First stop was skiing in Norway and then we went sailing in Sweden, climbing in Switzerland, surfing in France and Spain...
All along the trip we where wearing our self made beanies, and everywhere we went people asked where we got them from. When they heard we had made the beanies ourselves, they wanted us to make them beanies too.
Now we make all different NAJO things, ranging from headbands and scarves, to mittens and wallets etc.
We make everything by hand. Some people like to design their own beanies and some like our own original NAJO designs. Every NAJO item gets its own label number containing either an 'N' or 'J' depending on who made it. This makes every beanie unique.
If it is possible we take photos of the items and their owners. We put up photos, with number, on the NAJO homepage.
Now, two years later, we have numbered more than 800 NAJO items. And we continue to make friends and everyone we meet on our trips happy owners of a custom made beanie.
Maybe we'll see you on the road, or come and visit us in Engelberg!
With love, Nadja Güntensperger & Johanna Fridheim |
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"I love seeing people wearing something I have made. It's a form of an exhibition.
It's an art. It is an incredible feeling when people like and appreciate what you make for them."
Johanna Fridheim |
